KraftXP Logo

Crafting impactful
leadership events

What We Do

Who We Are

We at KraftXP operate in a focused niche where content, audience curation, events, and targeted media amplification come together to turn leadership engagements into sustained business narratives and outcomes.

What We Do

What We Do

We connect the
right people under
one roof

Bringing together opportunity, dialogue and collaboration in shared spaces

Meet our team

Expert Solutions

Our Services

Tailored expertise focused on precision, relevance, and business impact

01 Marketing Engagements

Marketing Engagements

02 HR Engagements

HR Engagements

03 Sales Engagements

Sales Engagements

Background

Our Value Proposition

An integrated model combining leadership profiling, content, events, and amplification designed to drive clear business outcomes. It enables high-impact engagement, curated access to key decision-makers, and builds industry-specific communities for deeper, more meaningful connections.

Meet the
Founding Team

Our team of professionals brings together diverse expertise and a shared passion for excellence to deliver outstanding results.

Shawn Corda

Shawn Corda

Managing Partner

Shawn Corda brings over a decade of experience across media and experiential marketing, with a strong foundation at global platforms like CNBC and Forbes. He combines editorial thinking with strategic execution to build compelling brand narratives.

At KraftXP, he focuses on shaping immersive, insight-led experiences that drive meaningful engagements.

Connect on LinkedIn
Anirban Biswas

Anirban Biswas

Managing Partner

Anirban Biswas brings deep expertise in media and brand partnerships, with experience across Zee Entertainment, Radio City and Times Group. He is known for building revenue-focused, high-impact marketing solutions.

At KraftXP, he drives growth by aligning strategy with execution—helping brands scale through integrated, performance-led approaches.

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Punya Sundar Raj

Punya Sundar Raj

Managing Partner

Punya Sundar Raj brings over a decade of experience across media, sales, and operations, having worked with organizations such as CNBC-TV18, Times Internet Limited, and many other large publishers. With a background in international business, Punya combines strategic thinking with operational excellence.

At KraftXP, Punya focuses on driving efficient execution, strengthening client partnerships, and enabling scalable, consistent business outcomes.

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Atmadeep Sengupta

Atmadeep Sengupta

Managing Partner

Atmadeep Sengupta is a B2B brand experience architect with 15+ years of experience at the intersection of media, marketing, and business storytelling. He has worked with leading organizations such as Mirchi, Bytedance, CNBC-TV18, and The Economic Times, driving impactful brand and business solutions.

At KraftXP, he focuses on revenue generation and business development, building strategic partnerships and scalable growth opportunities for brands.

Connect on LinkedIn

Let's Create Your Next Leadership Engagement

Leadership meeting at sunset
Brainstorming session
Support

Our team provides customized leadership experiences tailored to your organization's needs.

Contact

Reach out to discuss your next event via email at info@kraftxp.in.

Team meeting from above

Frequently Asked Questions

What exactly does KraftXP do?
KraftXP operates in a focused niche where content, audience curation, events, and targeted media amplification come together. We turn leadership engagements into sustained business narratives and concrete outcomes through highly curated B2B events.
Who typically attends KraftXP events?
Our events bring together top-tier industry executives, visionary founders, C-suite leaders (like CEOs, COOs, CMOs), and key decision-makers. We connect the right people under one roof to foster opportunity, dialogue, and collaboration.
What types of events do you specialize in?
We specialize in three core areas: Marketing Engagements (like leadership profiling, podcasts, product launches, round tables), HR Engagements (rewards & recognition, team offsites), and Sales Engagements (sales kickoffs, partner meets, employer branding initiatives).
How do you ensure the quality of the audience at your events?
We use a highly targeted, invitation-only approach. By carefully vetting and curating our attendee list based on professional background and industry relevance, we ensure that every interaction is meaningful and that our clients connect directly with their exact target personas.
Do you handle the end-to-end execution of these events?
Yes, we provide an integrated model. From strategic consulting, brand development, and account-based marketing to content design, venue sourcing, and post-event media amplification, we handle the entire execution to ensure a seamless and impactful experience.